How a series of unfortunate events started SG's leading activewear brand, Kydra

Failure is the mother of success. Kydra Athletics, a homegrown Singapore brand of activewear, was founded by university friends, Jimmy Poh and Wong Dingyai. Due to bad experiences with gym shorts that had shallow pockets, they both sought to create minimalist and comfortable athleisure wear, despite their lack of design background and expertise. Here's how they transformed the activewear landscape in Singapore. -- Connect with Us! Facebook: MONEY FM 89.3 Instagram: @moneyfm893 Twitter: @moneyfm903 Linked In: MONEY FM 89.3 -- Contact us: MONEY FM 89.3 Headquarters: +65 6319 1900 Live Studio: +65 6691 1893 SMS/WhatsApp MONEY FM 89.3: +65 8855 0893 Mailing Address: SPH Radio Pte Ltd 1000 Toa Payoh North News Centre Singapore, Singapore: 318994