Why HYROX has become a staple in Asia | Industry Insight

As mass participation fitness events gain momentum across Asia, a new wave of competition is reshaping how people engage with exercise. Once confined to gyms or casual workouts, fitness is increasingly becoming experiential, social, and performance-driven. Events like HYROX are leading this shift—blending endurance racing with functional workouts to create a format that is accessible yet competitive for everyday athletes. On Industry Insight, Lynlee Foo speaks to William Petty, Regional Events Manager (Southeast Asia), HYROX to find out what is powering the rise of competitive fitness events across the region, and why cities like Singapore are emerging as key hubs for these mass participation formats. For more, tune in to The Afternoon Update with Lynlee Foo every weekday from 1pm-4pm. -- Connect with Us! Telegram: MONEY FM 89.3 Facebook: MONEY FM 89.3 LinkedIn: MONEY FM 89.3 Instagram: @moneyfm893 TikTok: @moneyfm893 X: @moneyfm893 Threads: @moneyfm893 -- Contact us: MONEY FM 89.3 Headquarters: +65 6319 1900 Live Studio: +65 6691 1893 SMS/WhatsApp MONEY FM 89.3: +65 8855 0893 Mailing Address: SPH Media Limited 1000 Toa Payoh North News Centre Singapore 318994